Resources Contractor and customer materials to support and enhance your program participation. Resources Rebate Center Submit and check the status of your applications online. Rebate Center Join the Program Become a participating contractor and tap into today’s growing demand for energy-efficient products and services. Learn More Welcome to the Consumers Energy Residential Trade Ally Program As a Consumers Energy Residential Trade Ally, you will receive valuable support designed to increase your sales and maximize your customers’ energy savings. Trade Allies are essential for helping Consumers Energy residential customers understand the energy efficiency choices they can make, and the incentives available to make those choices easier. Serving our customers is a top priority. We want to work with your company to make that happen.